Polina Kulagina

Senior Product Designer with 10+ years of experience
shaping digital products across B2C, B2B, SaaS, Fintech,
media platforms, and complex product ecosystems.

Senior Product Designer with 10+ years of experience shaping digital products across B2C, B2B, SaaS, Fintech, media platforms, and complex product ecosystems.

MuseScore

case 1/3

2021—2025

MusicTech, Mobile App & Web, Core Team

MuseScore is one of the world’s largest sheet music platforms, reaching 100M yearly web visitors and over 20M mobile app downloads. It brings together composers who create and share sheet music with musicians who discover, learn, practice, and perform it across web and mobile.

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PURE DATING APP

case 2/3

2019—2020

Website & Mobile App, Brand Campaigns, Creative Production

Website & Mobile App, Creative Production

Pure is a dating app with a provocative brand voice, built for people who want to meet openly, honestly, and on their own terms. The platform combines direct communication, playful self-expression, and a bold approach to modern dating. With 10M+ Google Play downloads, 67M+ chats and 33M+ matches, Pure has grown into one of the most distinctive brands in modern dating.

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USCREEN

case 3/3

2020—2021

OTT Platform, SaaS, Web, TV & Mobile app

Uscreen is an all-in-one OTT platform that helps creators, educators, and media businesses launch their own branded video membership services. Combining video hosting, monetization, live streaming, community, marketing tools, and branded apps across web, mobile, and TV, the platform powers 4,000+ creator and media brands, including MrBeast, TED Talks, Jazzercise, and Eckhart Tolle Now. Uscreen has served 15M+ users, launched 3,500+ apps, and supports creator businesses generating $210M+ in annual earnings.

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Career Path

Career Path

Throughout my career, I’ve worked on a wide range of digital products, from complex B2B platforms to consumer-facing mobile and web experiences. My work spans product strategy, UX research, interface design, design systems, and collaboration with cross-functional teams.

Senoir Product Designer

Muse Group, MuseScore

Dec 2021 — Jul 2025

Senoir Product Designer

Uscreen

Jun 2020 — Jul 2021

Senoir Product Designer

Pure dating app

May 2019 — May 2020

Senoir UX/UI Designer

BitClave

Jan 2018 — Jan 2019

UX Designer / UX Architect

We are Volt

Now 2016 — Oct 2017

UX Designer

IUDG

Sep 2015 — Oct 2016

UX Designer

Rutube

Dec 2014 — Sep 2015

ABOUT ME

(I)

I graduated with a degree in Marketing and started my career in internet marketing. I worked on traffic acquisition, advertising campaigns in Yandex and Google, and learned how people discover digital products. But over time, I became more interested in what happens after users land on a website: why they stay, where they drop off, and what helps them convert.

(II)

This curiosity led me from marketing into UX design. I started focusing on user behavior, clearer interfaces, research, interviews, and conversion-focused flows. As a UX designer, I worked with large companies in Russia including Sberbank, MTS, Megafon, and other major products, designing user journeys and solutions for complex digital services.

(III)

After moving to London, I began expanding from UX into product design. I wanted to grow beyond a narrow specialization and become stronger in visual design, systems, interaction, and brand expression. Since then, I’ve worked across different products, from crypto to dating, SaaS, OTT platforms, and music education.

(IV)

Outside of work, I’m deeply connected to music and visual culture. I DJ, produce electronic music, and organize underground events. I also love graphic design as a personal practice: making posters, visual identities, and experimental graphics. Right now, I’m also learning 3D modeling and exploring how 3D objects, sound, and visual art can become part of one immersive experience.

(V)

For me, design is not just a profession. It is a way to understand how people move through digital spaces, how they feel, what attracts them, and what makes an experience meaningful. My background in marketing, UX, product design, music, and visual art helps me see products from different angles: functional, emotional, visual, and cultural.

© 2026 Polina Kulagina

All rights belong to the mentioned companies.

© 2026 Polina Kulagina

All rights belong to the mentioned companies.

17:59:24

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London, UK

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17:59:24

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London, UK

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20

°C

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